Track Every Click.
Measure Every
Conversion.
We set up complete analytics and tracking systems for WordPress & Shopify — so you know exactly where your traffic comes from, what actions visitors take, and which campaigns are driving real revenue.
GA4
GTM
Meta Pixel
TikTok Pixel
Pinterest Ads
Everything We Track &
Measure For You
From basic Google Analytics setup to full cross-platform conversion tracking — we build a complete data foundation for your business.
Full GA4 installation and configuration for WordPress & Shopify — including custom events, goals, ecommerce tracking, audiences, and monthly traffic reports.
Professional GTM container setup with all tags, triggers, and variables configured — making it easy to add and manage all future tracking without touching your site's code.
Meta Pixel installation on WordPress & Shopify with full event tracking — PageView, ViewContent, AddToCart, Purchase, Lead — enabling precision retargeting and lookalike audiences.
Accurate Google Ads conversion tracking setup — tracking form fills, phone calls, purchases, and custom events so your campaigns optimise for real business outcomes, not just clicks.
TikTok Pixel integration on WordPress & Shopify — tracking standard and custom events to power TikTok Ads retargeting, conversion optimisation, and lookalike audiences.
Pinterest Tag installation with event tracking — enabling retargeting, conversion tracking, and audience building for Pinterest Ads campaigns on WordPress & Shopify.
Complete purchase funnel tracking for Shopify and WooCommerce — tracking product views, add-to-carts, checkouts, and purchases across all ad platforms simultaneously.
Looker Studio (formerly Data Studio) dashboards pulling data from GA4, Google Ads, and Meta — giving you a single clear view of all your marketing performance in one place.
Consent mode setup and cookie banner integration — ensuring all tracking is GDPR compliant while preserving maximum data accuracy through server-side and consent-based tracking.
Full Google Search Console setup and verification for WordPress & Shopify — sitemap submission, index coverage monitoring, Core Web Vitals review, and manual action checks so Google crawls and indexes your site correctly.
Every Tool.
Every Platform.
We set up and configure all major analytics and tracking tools — so your data flows accurately across every platform you use.
Full GA4 setup with custom events, goals, audiences, and ecommerce tracking.
GTM container setup with all tags, triggers, and variables — no code needed to add future tags.
Facebook & Instagram pixel with all standard and custom events for retargeting and lookalikes.
TikTok Pixel integration on WordPress & Shopify for conversion tracking and retargeting.
How We Set Up Your
Complete Tracking System
A clean, tested, and verified tracking setup — built right the first time, with full documentation handed over to you.
We start by auditing your existing tracking setup — identifying broken tags, duplicate events, missing conversions, and data discrepancies. You'll receive a full audit report before we touch anything, so you know exactly what needs fixing.
We design a complete tracking plan — mapping every event, conversion, and data point you need to measure. This covers what to track, where to track it, and which platforms need which data, before a single tag is deployed.
We implement all tracking via Google Tag Manager — installing GA4, Meta Pixel, Google Ads tags, TikTok Pixel, Pinterest Tag, and any other required tracking. All implementation is clean, efficient, and doesn't slow your site.
Every tag and event is tested thoroughly — using GTM Preview, Meta Events Manager, GA4 DebugView, and TikTok Pixel Helper. We don't sign off until every conversion fires accurately and all data flows correctly to every platform.
We build a custom Looker Studio dashboard showing all your key metrics in one place — then hand over full documentation of everything we've set up, so you or any future agency can understand and maintain your tracking system.
Why Choose Our Tracking Team
Accurate tracking is the foundation of every profitable marketing campaign. We get it right — the first time.
We know both platforms inside out — including the quirks that cause tracking issues. Every setup is built for your specific platform and theme without breaking anything.
We don't just install — we test every single tag and event using debug tools before signing off. Your data will be accurate from day one, not after weeks of fixing errors.
GA4, GTM, GSC, Meta Pixel, Google Ads, TikTok Pixel, Pinterest Tag — all set up together in one clean implementation, so every platform gets the data it needs.
All tracking is set up with consent mode and GDPR compliance in mind — protecting your users and your business from data privacy issues.
Every setup includes a Looker Studio dashboard showing all your key data in one clear view — no more logging into 5 different platforms to understand your performance.
We document everything we set up — so you always understand your own tracking and can hand it over to any team or agency in the future without losing your data history.
Simple, Transparent Tracking Pricing
One-time setup packages — get your tracking done properly, once, and never worry about missing data again.
- GA4 Setup & Configuration
- Google Tag Manager Setup
- 1 Pixel (Meta or TikTok)
- Basic Event Tracking
- Testing & Verification
- Setup Documentation
- Everything in Starter
- All Pixels (Meta + TikTok + Pinterest)
- Google Ads Conversion Tracking
- E-Commerce Purchase Tracking
- Custom Event Tracking
- Looker Studio Dashboard
- Full Documentation
- Everything in Full Suite
- Server-Side Tracking (CAPI)
- GDPR Consent Mode v2
- Advanced Attribution Modelling
- Cross-Domain Tracking
- Priority Support & Maintenance
Common Tracking Questions
Everything you need to know before getting your analytics and tracking set up properly.
Yes — WordPress and Shopify are our specialisms. We know both platforms inside out, including the specific plugin configurations and theme quirks that affect tracking accuracy on each.
GTM is a tag management system that lets you add, edit, and manage all tracking tags from one place — without touching your website's code every time. It makes your site cleaner, faster, and much easier to manage long-term.
Most tracking setups are completed within 3–5 business days. Complex enterprise setups with server-side tracking may take 7–10 days. We'll give you a specific timeline before we start.
No. Using GTM correctly actually improves site performance compared to hardcoded tags. We load all scripts asynchronously and follow best practices to ensure tracking has zero impact on your page speed scores.
Universal Analytics (UA) was retired by Google in July 2023. GA4 is the new standard — it uses an event-based data model, offers better cross-platform tracking, and integrates directly with Google Ads. If you're still on UA, you need to migrate now.
Yes — server-side tracking (including Meta Conversions API) is included in our Enterprise package. Server-side tracking improves data accuracy by bypassing browser ad blockers and ITP restrictions that limit pixel tracking.
Yes. We implement Google Consent Mode v2 and integrate with your existing cookie consent solution — ensuring all tracking fires only when user consent is given, keeping you GDPR compliant.
All packages include 30 days of post-setup support to fix any issues. After that, we offer ongoing maintenance retainers for businesses that want continued monitoring and updates as their website evolves.
Google Search Console (GSC) is a free Google tool that shows how your site performs in Google Search — including which keywords bring traffic, which pages are indexed, crawl errors, Core Web Vitals, and any manual penalties. Every website needs it set up correctly to monitor SEO health.
Stop Guessing.
Start Knowing.
Book your free tracking audit today. We'll check your current setup, identify what's broken or missing, and show you exactly what needs to be fixed.